The Starbucks Experience. 5 Principles for Turning Ordinary Into Extraordinary

Numéro d'article 10221978

Drawing on extensive access to Starbucks and its employees, Joseph A. Michelli explains the principles that helped transform the company into one of the world's most admired brands. Through practical examples and insider stories, he presents five core principles focused on creating exceptional customer experiences, empowering employees, paying attention to every detail, embracing change, and making a lasting positive impact. The book translates Starbucks' approach into actionable lessons that organizations of any size can apply to improve customer loyalty, employee commitment, and long-term business success.